LeBron James is worth every dollar of his new extension

The Los Angeles Lakers just signed LeBron James to a two-year extension this offseason. The Purple and Gold signed the player despite him entering his 20th season at age 37. LeBron James is still one of the best players in the NBA, but according to the Dallas Mavericks owner, Mark Cuban, the lakers signed James because of his popularity. 

The Lakers' new extension for the ‘King’ will give him $97 million over the next two years making him the highest-earning player in NBA history. Last season he only played in 56 games during the season which was part of the reason why the team misses the playoffs.

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“There is a very strong emotional component as well. Professional sports are unlike any other business. You will not find the emotional attachment to players that NBA fans have, as they do to Dirk or LeBron or so many others, in any other business,” commented the owner for the New York Times.

“No one says they have a favorite programmer at Google or the person who updated their iOS at Apple is their all-time favorite and they have their trading card. I’m not saying all owners look at it this way, but I know quite a few of us do,” concluded Cuban.

LeBron James' popularity

Despite being one of the oldest players in the NBA Lebron James is still the most popular and polarizing player in the whole league. He topped the league in jerseys sold last year.